Posted by helen on February 4, 2013
2/14 seems like a lovely date, Barbie Collector will release
1. Tribal Beauty™ Barbie® Doll
she is the first in “Global Glamour” collection and also an online direct.
although there are people out there love her to death, she is a big pass for me–I can almost smell the foul odor from her stinking hair under that big blue turban… oh, she can blame the tropical hot weather that makes her sweat so much….
2. Luncheon Ensemble Barbie® Doll
doll is priced $50, surprisingly low price, if you remember last year’s silkstone prices. the doll has a high production number, 16,800 units. perhaps Mattel wants this low-priced doll to spread out and stand in every store to catch some new collectors and keep these the existing collectors who have complained about high prices lingering around before they make their mind to give up on Barbie. Lets see what would happen to the market … I am always very interested in Market Watch and the way Mattel manages its Brands and how it pulls pricing lever and uses different sales channels to adjust the market & reach different target groups